Useful knowledge for your own business
We have prepared plenty of material on start-ups and entrepreneurship for you!
Learn more about different business topics in our online tutorials and other teaching material.
How to start a start-up in 11 steps
In this video you can learn which steps to undertake when starting your own business.
Length: 14 minutes
Business Model Canvas
This tutorial will introduce the basics of the business model canvas, a visual tool which is commonly used as a strategic tool for early stage ideas.
Length: 14 minutes
Lean Impact Canvas
As an important add-on to the Business Model Canvas, the Lean Impact Canvas is focused on sustainable business ideas.
Length: 11 minutes
How to canvas
You can use great online tools to efficiently build your own Business Model Canvas and Lean Impact Canvas. This video will give you a hands-on demonstration and list some of the tools we use at StartGlocal.
Length: 15 minutes
Start-up snack: unicorn vs. zebra
What is the difference between a so-called Zebra and a Unicorn in the business world? Watch this tutorial to get the answer.
Length: 7 minutes
Start-up essential: networking
Building and maintaining your business network is a key component to ongoing success of your-start-up. In this video you will learn that active networking is important.
Length: 8 minutes
Ideation toolbox part 1
In this tutorial series we will talk about several techniques to create and develop ideas. Starting with the tool Scamper you will learn a set of questions to ask in order to improve your idea, service or product in various ways.
Length: 25 minutes
Ideation toolbox part 2
In this second part of the Ideation Toolbox series you will learn how to use the Idea Grid. Based on a 2x2 matrix, the Idea Grid is used to analyze competition and market and where your business can find its niche.
Length: 8 minutes
Ideation toolbox part 3
The third part of the Ideation Toolbox introduces the tool Brute Thinking which is about forcing connections between a set challenge and an unrelated word. It forces you to think about a problem from a new point of view.
Length: 6 minutes
Ideation toolbox part 4
In the last part of the Ideation Toolbox you will learn how to use the tools Slice and Dice and Brainwriting. Slice and Dice helps to deconstruct your challenge into its core elements and improve them one by one. Brainwriting is an improved approach of the famous Brainstorming technique.
Length: 6 minutes
How to start Freelancing in Germany
This document summarises the most important facts about common so called „liberal professions“ (freie Berufe).
Length: 4 pages
Impact Start-up Dictionary
This document describes all the useful terms that you need to know as Impact Start-up.
Length: 6 pages